Enterprise Kentico CMS — Uses and Benefits

Uses of Kentico CMS by Various Enterprises & Its Benefits

7 Apr 11, 2023 Somendra Yadav CMS Views : 1912
Kentico CMS
Are you a business owner having almost no presence or less presence on the internet? Nowadays, as a business owner, you probably wouldn’t want to be left behind when it comes to selling online. 

Every business that wants a good online presence, needs several assisting tools and technologies. And such a tool is a content management system, commonly known as CMS technology.

Read Also: 11 best and most popular cms platforms in 2023

A web content management system enables you to upload or produce a material, format that information, add headlines and photos, and do a variety of backstage tasks such as search engine optimization. Let’s dive deep into this and explore one of the best CMS solutions out there, the Kentico CMS Solutions.

Kentico CMS: An Overview

A web content management system that many businesses prefer these days is called Kentico CMS or Kentico Xperience. To facilitate development, Kentico Xperience makes use of ASP.NET and Microsoft SQL Server. This may be done using Visual Studio or Microsoft MVC. Additionally, 

Kentico Xperience is compatible with the cloud computing platform Microsoft Azure. The most current release is version 13, and it's called Kentico Xperience. It was released on October 27, 2020, and updates are made consistently. The most recent revision was made available on November 24th, 2021.

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One of the most popular Enterprise CMS Solutions in the market is Kentico CMS. A lot of established businesses built their popular websites using Kentico CMS. Various features and benefits of Kentico CMS are attracting more and more developers. 

Therefore, it’s worth discussing this content management system and its benefits. But before that, let us see which leading businesses in the world use Kentico CMS for their business. According to a study, about 0.1% of the market is occupied by Kentico CMS. Almost 14,134 renowned companies use Kentico CMS solutions

Uses of Kentico CMS by Various Enterprises

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As a market leader, Kentico CMS is widely used by a lot of small, medium as well as well-established businesses. Let us see some of these websites that you probably have heard of at least once before:

1.    Bioscript Solutions

BioScript Solutions provides access to sophisticated, specialty pharmacological treatments and full-service care. To unify the BioScript brand and make its components work better together, a radical redesign was required. The new version of the site is simple to update and adapt for the future since it uses cutting-edge standards and coding. The Page Builder and Custom Widgets in the Kentico CMS development process have made it easy for BioScript's team to meet all of the client's functional and administrative requirements. 

2.    South Pacific Stock Exchange

The South Pacific Stock Exchange (SPX) markets itself as the go-to venue for both capital raising and investment. To facilitate quick and accurate delivery for securities trading, they utilize a safe information technology infrastructure. 

SPX follows all of the securities industry's standard procedures and protocols worldwide. Issues with Portal Macro compatibility, Agent Data Vendor and Compliance Portal, Newsletter Subscription, and other 3rd Party interfaces were all dealt with, thanks to the Kentico CMS developments features.

3.    First American Bank

This bank is situated in Chicago and has more than 50 branches around the US. The First American Bank was able to implement optimal UX standards and improve the site's personalization with the aid of Kentico EMS's flexible page layout options. Integrations with third-party services such as Google Maps, an ATM network API, and a calculator provider were developed. The website caters to each visitor by tailoring information to their interests and habits. And Kentico CMS solutions play a significant role in this process.

Kentico CMS Benefits: 7 Advantages

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With Kentico CMS, creating a dynamic website is a breeze. Instead of building up a whole editing infrastructure from scratch, you can leverage Kentico CMS's adaptable content management platform to concentrate on the site's unique features and aesthetic. Let’s see some of the major Kentico CMS benefits.

1.    Marketing automation

Kentico's application is among the most innovative marketing automation technologies available. Using intelligent sales funnels, site managers may automatically, optimally, and analytically nurture visitors into prospects or warm leads.

The system uses both manual and automatic condition-based triggers to shape the trip of individual users; in doing so, it creates infinite opportunities for personalization, giving many marketers exciting new ways to engage with their target demographics.

2.    Integrated Campaign Management

Kentico CMS Development is not only robust with many useful features but also has a built-in platform for managing campaigns. This means that all aspects of a marketing campaign, from planning to execution, may be handled centrally. Users who find your site through paid display advertisements, promotional emails, or social media might have their activity recorded and analyzed.

3.    Simplified Personalization

The easiest way to provide a unique experience for your customers is by using the latest version of Kentico, Kentico 12. The information gathered by the widget allows for its content to be modified without the need for programmers.

With the streamlined personalization management process provided by Kentico CMS, your partner may build new widgets that take into account criteria like Persona, Country, Device Type, and others. Therefore, no doubt this is one of the Kentico CMS key benefits.

4.    Content Staging

The content staging features of the Kentico CMS technology are what set it apart from competing content management systems since they enable cross-domain publishing a breeze for developers. 

With only a few clicks of the mouse, a user may easily and rapidly synchronize all ecosystems and transport data between platforms. Using this approach, a well-defined process for rollouts and upgrades may be built rapidly.

5.    Customization

The Kentico Admin Dashboard is split into two parts: Website configuration and development tools, CMS Site Manager, and CMS Help Desk (which is used to update content and data). The CMS Desk of the CMS development technology is highly flexible, letting administrators adjust settings for each user. The "content" tab of a website allows editors to restrict themselves to only the data they require. 

6.    Scalability

Your website's capacity and performance requirements will expand in tandem with the success of your firm. Because of its scalability, Kentico CMS can help your website deal with an influx of visitors without any glitches. 

In addition, as your company grows and changes, Kentico CMS development uses may be expanded to include additional pages, features, and functionality with no effort.

7.    Workflow 

Using Kentico's workflows, material may be routed via a series of actions that have already been established. An editor can revise a page and send it in for review. The Kentico system will immediately notify the manager who gave final approval of the update. Managers are then able to review the modifications, send them back to the editor for more work, publish the updates, or make additional changes themselves.

Conclusion: Let’s bring it all!!!

Among the many Enterprise CMS Solutions, Kentico is one of the best. While you may look up to its benefits and try to match your needs with them, you can also review the Kentico websites to understand the platform’s efficiency. You can find a lot of heavy websites that run smoothly with Kentico.

More than 14,000 websites are already using Kentico CMS development, and the company's share of the web development industry is steadily increasing. Therefore, in the coming days, it can stand as one of the most used CMS platforms worldwide, and if you are still wondering what to use for your website, this is the right time to choose Kentico. 
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Still confused? Unable to discover the right technology path? Contact Zenesys, a Kentico CMS development company that helps you unlock the digital opportunities of a new era for your business.